Category: Retention

Where Does Retention Come From?

You can increase your retention by 10, 20, 30, 40, or 100% by doing a variety of different things. One of them is by actually paying direct attention to the causative agents of retention. Find out what the drop point is. Where does your average person drop out and why? Is it that you haven’t

Sunday March 22nd, 2009 in Retention | No Comments »

Easiest Way to High Retention?

Communicate clearly with your patients and understand their desired outcome. Focus on their needs and their wants and match them. People want you to get rid of their headache yesterday. They don’t want to pay for it. They want it to happen the day before yesterday. What they need is to have the cause removed.

Sunday March 22nd, 2009 in Retention | No Comments »

Patient Scheduling and Frequency of Care

I scheduled my patients and determine their frequency of care in my initial report of findings. I have them schedule with the front desk a minimum of twelve visits. If it’s three times a week, great! Three times a week for four weeks. We’re going to do your re-exam at that point. If it’s three

Sunday March 22nd, 2009 in Retention | No Comments »

How do I Make a Patient Feel Welcome Back if They Leave?

I tried all the different things that I was taught and that I had heard of. The reality is that I figured out something pretty obvious… that people had lives – that people got divorced and people died and kids got in trouble and people moved. When I stopped taking it personal that people were

Sunday March 22nd, 2009 in Retention | No Comments »

Should I do a Re-Report?

Absolutely unequivocally yes. Every 12 visits I do a re-exam and a re-report. It’s a grounding time. It’s a progress time. It’s a recommitment time. A re-report is extremely important if you ever want to build retention into the 100 or 150-mark. That’s where people understand their expectations are being met (hopefully exceeded). That’s how

Sunday March 22nd, 2009 in Retention | No Comments »

Progress Exams to Keep Patients Engaged

Good question… It’s not the progress in the exams that keeps people engaged. It’s the expectation that they carry to that exam. Your patients want self-validation. They want to prove to themselves that they’re in the right place and that they’re spending their money wisely. They’re making intelligent decisions, which is more important today than

Sunday March 22nd, 2009 in Retention | No Comments »